Grow Overseas Education Business with Digital Marketing.

In this video, you will learn about setting up an overseas consulting business using digital marketing.

Particularly we will have an overview of three important parameters which are required in an overseas consultancy.

  1. Student Acquisition
  2. Client Acquisition
  3. Processing.

Please click here to watch the video.

Time and Success Relationship by Ujwala!

Time and Success!

Time and success have a definite relationship. Now, that definite be direct or inverse.

Is Time being the real factor to be combined with success?

Time and Success both are the masked factors and hard work is the face behind that mask. We all say good times are ahead of us. What is good time or bad time? I have always heard that Time is constant. It never moves then when to call a time good or bad?

We believe when we say this aloud about the good times being ahead; it gives us hope and is an optimistic approach. If something happens in our way and gives us the good results; time is right and if the situation doesn’t benefit us; it is wrong. How right are we to blame time?

Maybe it isn’t the time which is not in our favour but our denial for going that extra mile. Our denial towards the step of success can turn the time to wrong and our inclination can turn it right. Instead of believing on something which is constant one should focus on what is non-constant and that is our efforts. One’s efforts can be halting. If we focus on our determinations by strengthening our willingness to endure our efforts; every single second will be right, virtuous and fruitful.

What is Success?

According to Oxford dictionary, “the accomplishment of an aim or purpose.” The similar definition is given in most of the dictionaries.

When we say accomplishment of something; it doesn’t mean we should stop after that particular achievement. One should constantly aim in life and always have a purpose bigger than the previous one.

Success is not a dead end. It is a journey with few halts towards the destination of success. Aims/Goals are the stops in the journey. If you have achieved your aim and think that you can relax now; then you are in a big wrong conception. Achieving your one aim is just the first milestone towards the accomplishment of success. Like this, every success nears to attain wisdom.

Let’s understand this with an example:

A person aims to be the General Manager of the company. He had to burn the midnight oil to achieve the position. One fine day, he strikes it and is appointed as general manager. If he stops now working hard and believes that he is successful; he will fall out in a very short time. To keep up that position he will have to work harder and aims higher. Likewise, his endeavour will continue, and time will be with him.

Success and wisdom are the two corners of a rope. It takes vital struggle to reach from one end to another. Wisdom is the ultimate destination in the journey of success. It is not achieved in overnight. One has to pull up his socks to fly above the clouds.

Time and success have a direct relationship elevated by hard work.

Hard work combined with time helps us to sail the boat of success. Constantly sailing the boat of success takes us to the shore of wisdom where success merges with the wisdom.

Hope you liked this piece of content by Ujwala (Content writer and a storyteller.)!

Beginners Guide on Best Practices for Content Writing

Get high quality readerships with Content Writing and a chance to profit from making connections with your audience and eventually loyal consumer base. The power of content lies in its capacity in persuasion and conversion, and with that knowledge you can convert the audience into your consumer. But remember it is a long game of brand building exercise.

Answer the Why of Writing

When you decide you want to write content, then remember why you are getting into the content in the first place. If it is because everyone is doing, then that is not the best decision. Remember content writing is a long game, and strong sense of consistent output is your best friend.

Read and Research

Writing or content writing requires research and reading. It requires introspection and analysis. It means you must keep sharpening your knowledge with a specific set of what kind of content works, while why does a specific set of content doesn’t work. For that, you need to customize each content copy that comes your way. Remember ideas need constant work.

How to Choose What to Write?

The online world is filled with resources which will surely help you in making decision. It doesn’t mean everything is out there, but sometimes more information makes one overwhelmed, so it’s best you sharpen your questioning skills.

Ask the right questions. Remember, the importance of right questions can earn you accurate answers.

Know your Audience

Age group. Demographic. Pain point. Solve the obstacles they are going through and ideate on topics related to that. Build bucket list based on your audience, ask them questions, answer them in your blogging copies.

Why are you Writing

Purpose is very important. Why are you writing content? Is it to build brand, get loyalty, make sales? Make long term and short-term plan and see where your content marketing plan fits.

Error Free copies

Use online grammar checking tool to proofread your writing. While some mistakes are okay, writing error free copies is crucial to ensure your audience takes you seriously.

Format is Important

Use H2 & H3 in your blogs, use meta description and appropriate tags. Use Alt description for all your images. Use multiple images. All these small things bring a huge difference.

Simplicity is your friend

Keep it simple. Your message, your copy, your ideas. Take one topic and explain it further. Do not add multiple ideas and confuse your audience. Your writing should be very clear, and value driven.

Verbs & Action Words

Write in present tense so that your reader is engaged and highly motivated to be with your writing. Use active voice and action words. Try to maximize using verbs than adjectives. Hemingway App helps to get you a readership score based on the kind of words you tend to use.

Style in Writing

Tone, and the frequency of words, keyword density, and sentence structure. All these make up the style in your writing. Is it form of a business writing? Or is it a friendly article? Again, purpose is important to drive traffic. Figure out what is the purpose, and everything will fall into place.


While this not an exhaustive guide, you can read more on Writing tips, Conclusion and fiction writing from my blog for more details. Writing should be fun, but that doesn’t mean it is not hard. It is a mixture of both. When you are having fun, it doesn’t matter if you are putting in work, and in writing you will have to put in work. Always. There is just so much to learn out there, that you can always find some fascinating tidbit that will make you want to add it in your copies. So, to become a good content writer, always stay open to good ideas.

Thank you for reading till the end hope you guys found the blog helpful. Also, thanks for running my guest blog on the website.

About the Author

Fairy Dharawat is a Senior Content Specialist, Keynote Speaker and 1st page Google ranking writer. With 7+ years of writing experience she has appeared on Podcasts and has been interviewed on matters related to Content.  She is learning to be patient, introspective and kind. She also reads a bit, and writes reviews on pop culture, and movies, which can be read on her blog.